THE ROBOT AS PRESENTER
Vodafone was looking for an innovative way to present its 5G technology to business customers, in order to engage them and stimulate their curiosity.
5G was a trendy topic and many operators were presenting their solutions at the same time, it was essential for Vodafone to stand out from the competition with a memorable event.
To meet the customer’s needs, we employed two Kuka robotic arms. The robots were equipped with two led wall screens, which could rotate in the air according to pre-programmed choreographies. A first moment was dedicated to the emotional intro, in which robots interacted with a video content broadcast on the screens while, for the rest of the presentation, the robots remained on stage to support the speaker who needed to show slides and visual contents .